When I started The Introducer a couple of months ago, I had a particular intention in mind-how it would fit as a sort of add-on service to my overall business. But, already, the publication has started to define itself - what it will be, who I am in connection to it, and the gap it needs to fill. We're only into completing the 3rd issue, but, the contacts coming forward and networking happening across continents is amazing. This week alone, I've been able to see and make connections between the director of an accelerator program in Israel, finetech expert in the US, and a Smart Cities consultant in Vancouver--all have Smart Cities in common. What started that introduction "ball" rolling was when the guy in Israel mentioned that he was going to Barcelona soon for a Smart Cities conference. All it took.
A few weeks ago, when I was interviewing Mei Chen for her spotlight as one of the 10-To-Know game changers in the October issue of The Introducer, she mentioned a need to secure feedback from sufferers of chronic illness on her Seenso Platform. My daughter, Jana, who is the Assistant Editor on the magazine, suffers from Crohn's. She is 31 years old and was diagnosed about a year and half ago. Since that time, she's been through a myriad of symptoms and ailments related to the disease...everything from a hump on her neck, back and joint pain, bruise-like rashes, facial eczema, life-altering fatigue, and that's not all. Her disease ultimately caused her to quit her job. She definitely fit the type that Mei wants to meet...and Mei told me so that day on the phone. I made a mental note to introduce them after we had the October issue ready to go live.
The second issue of The Introducer was released earlier this week and has already amassed as many views inside four days as the first issue did in over a month. That said, the second issue has brought in new subscribers and those readers have also been checking out last month’s issue on the news stand. Some interesting connections have been happening, and also with The Introducer -- more details to come.